Mariposa Magazine Is Making a Difference and Receives Special Recognition from the American Cancer Society!
The Los Angeles region of the American Cancer Society awarded Mariposa Magazine a special recognition award on September 13, 2012. Mariposa Magazine partnered with the American Cancer Society to increased cancer awareness among the growing Hispanic population and promoted Making Strides of San Fernando Valley as a $5000 media sponsor.
This ncluded survivor and volunteer stories, Society breast and colon cancer screening guidelines, volunteer opportunities information about Society patient services, and two Making Strides of San Fernando Valley ads in Mariposa Magazine and website with a link to cancer.org. Mariposa Magazine’s 30 minute radio show on 1390am Nueva Vida featured California division board member Dr. Felix Aguilar and volunteer Dr. Sandra Cruz reaching 1.2 million Latinos in Southern California. The project was an innovative volunteer and staff collaboration which serves as a model for other ACS areas serving large Latino communities. It demonstrates the value of developing expanding and maintaining relationships with key Latino media outlets.
READ THESE OTHER CANCER RELATED POSTS:
Penny Marie Mendoza http://www.mariposamagazine.com/penny-marie-mendoza/
My Mother Died of Colon Cancer http://www.mariposamagazine.com/my-mother-died-of-colon-cancer-but-cancer-screening-saves-lives/
Facing Down The Big C http://www.mariposamagazine.com/facing-down-the-big-c-lourdes-colon/